4 Reasons Your Business Should Visualize Data

Data Visualization involves putting up various types of data in a visual context, making it easier for people to derive actionable insights. It helps businesses to understand patterns, correlations and trends to gain valuable insights, which might have gone unnoticed otherwise, in spreadsheets. These visualizations help businesses to take faster and better decisions and achieve their goals at the earliest. The human brain processes images quickly, making visuals easier to memorize than words. Moreover, they have greater convincing power than rows and columns of textual data. So, a lot of businesses have started visualizing their data.

“According to a McKinsey report, employees spend 1.8 hours every day—9.3 hours per week, on average” – searching and gathering information.

Being able to visualize the data is important today, and it’s going to be even more important going forward. Executives are demanding more visualization tools to help them analyze and gather insights and also to accelerate their understanding of key business drivers.

The cheat sheet includes the four most important reasons your business should visualize data:

• Brain processes images faster than text
• Visuals are more memorable than text
• Images can tell a story at a glance
• Visuals help businesses with better decision making