Feature Enhancement on Magento site – Improving Customer Engagement

Our client, IND Distribution, is a renowned supplier of vehicle parts in Illinois. The client’s site lacked some functionality on the existing site that enables visitors to browse through various car parts. They wanted Softweb to enhance their site so that the visitors can easily find parts of their vehicle according to the make.

“81% of marketers perceive increase in customer engagement as a main benefit of real-time marketing” -DMNews

Business Benefits:

• Visitors can easily find car parts
• The rate of online sales is increased significantly
• Improved customer engagement
• Increased average order value